Sectors have been hit hard due to the decision of Lockdown amid COVID-19 pandemic-
Pause all campaigns which are not relevant amid the global health crisis –
That being postulated, I request all to consider digital marketing as the next step of buffing the crisis.
Changing your business hours
Updating your phone numbers
Create a post
Americans with Disabilities Act (ADA) was developed in 1992 to honor the needs of disabled people which would allow them to have access to every feature of the website which will enhance levels of website usability and bring in added traffic to your website.
Here are some common website elements that impact both SEO and user experience.
• Catchy readable/ intriguing Headings
• Easy navigation and site structure of your online websites
• User signals are also important as studies show that they have direct correlation to better rankings
• Site speed as that is important to keep your viewer engaged till the valuable information is imparted.
• Mobile experience of the above business/ site needs to have easy accessibility, smooth page loading & other informational texts & elements.
Social Media presence gives a website the credibility it deserves !
Social media content doesn’t have to be professional or specially made to work. Because social media networks are made up of real people, who regularly share real and truly raw content.
With real people, real content and natural clicked photographs, one can really build their business on social media. The idea is to blend your business along with the people and build a connection.
When you share raw pictures and raw content about the brand, people are likely to connect more to your brand. This will help establish your brand at a higher level.
What makes social media sites like , Facebook , Instagram , Twitter special is the fact that people can connect to other people that they know. Everyone visits these platforms to establish a real connection, sometimes a real friendship ! Once a human being is touched and feels comfortable with a particular person or brand, they want to create a rapport, a real bond.
When one is setting up their brand, it is very important to remember the seriousness of the content and the brand purpose.The goal has to be crystal clear so that people know what the brand is all about and how they plan to focus on taking the brand forward in the future.
In order to have a loyal connection with your audience, the brand needs to have a few things that needs to be kept in mind always – Target audience, which social media platform is suitable for the brand, what kind of interest do they hold.
Importance of Social Media in short –
Social Media is easily accessible and is the meeting point between audiences.
It is cost friendly to advertise about your brand on social media as compared to print or tv media.
Social media also helps in search engine optimisation and increases the ranking of the company’s website.
In conclusion, the importance of social media , it is always better and more safer to consult the best designing agencies in Kolkata for your business as they will be able to guide clients on the best way to improvise and increase profitability of the company.
The most important thing for any website to standout is to stay updated with the latest trends . Every year numerous changes have been marked on the basis of popularity of visuals, algorithm, and other best practices.So, here we are going to talk about the different Web Designing trends for 2019.
A website that may appears smooth and attractive today might not be the same in the near future. So its important to consult website designing companies in kolkata with the latest trends of websites that will last for several years.
1. Bright and vibrant colours
2019, is a year of vibrant colours and bright shades. Nowadays most of the websites are colourful and vibrant. This is done in order to attract clients and increase brand presence of the company. Also, warmer tones such as purple, light pink, baby blue, yellow and pastel shades help in evoking customer emotions as they are soft and calm shades.
2. Videos –
Videos help in making the brand product more attractive as in a video it is easy to demonstrate the product or service in detail and explanation about the product is given too. This makes it more easy for clients to understand about the product and hence make their decision quick and effortless. Hence, having videos on the website, is quite essential and it is the top designing trend now in 2019. Pro tip- The best videos hook the user in the first few seconds and don’t require sound to be efficient. Use less time span videos or sequencing techniques to make your product appear easy to use.
3. Less is more technique –
Designs always catch the eye if they are not too loud neither too simple. The design which is simple and yet attractive, will definitely attract more clients. Although challenging, the process of eliminating non-essential elements results in a cleaner, more focused design. A firm understanding of layering, proportion, and white-space is key to this technique
THREE seconds. That’s all users spend in deciding whether to leave or stay on a website. Your design has that much time to convince a user to stay.
Research by Akamaii and Gomez.com shows that 50% of users want a website to load in three seconds or less. Furthermore, due to the Speed Update algorithm announced by Google in July 2018. Website design companies in kolkata need to reduce page load time if they want to improve their search engine rankings.
5. Interactions –
All websites nowadays have a chat section where it is easy for clients or users to ask any queries related to the brand product or service. It is a user friendly trend and it quick responses are available on the chat so that user queries are answered without delay.
6. Authentic Visuals and Photography –
Real life photos and videos are always preferred over heavy designing or cut outs. Nowadays, everyone prefers natural visuals and photography. It portrays the real product as it is and makes it look more authentic.
In conclusion, for the latest web designing trends in 2019, it is always better and more safer to consult the website designing companies in Kolkata for your business as they will be able to guide clients on the best way to improvise and increase profitability of the company.
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